Firstly, just because of the novelty of configurators - you can attract more visitors to your website (like in the Corvette case).
However, you are also on time to empower your customers with endless customization features. Personalization is more freedom and product satisfaction.
On the other hand, I know what you are thinking: this technology is still too new and doesn't have a proven record. However, before you make conclusions think about Subway – yes, the American sandwich franchise founded in 1974.
Actually, their experience is entirely based on customization: you choose the bread, the main filling, vegetables, and sauces to get the ultimate sandwich experience. One that is created by you from the available ingredients.
This is a proven powerful concept that makes the shopping process better. With combinations, your customers can express themselves better through your products.
Furthermore, in an era of mass production, customization can give your business a competitive advantage.
The 2020 Chevy Corvette 2D Visualizer attracted five times its normal daily traffic to the website. 2.4 million visitors spent 152,000 hours engaging, and built more than 940,000 Corvettes in total.
Investing in a configurator for your website might be a long shot, and it is definitely not a must-have for every business. In fact, the top sectors making the most out of it are: Luxury goods, Automotive, Furnishing, and Construction.
At the end of the day, it all depends on your target audience – if your customers are interested in novelty, exclusive experiences, personalization, and/or unique products, then a 3D configurator might be what you need to boost your sales.
Photo-realistic car configurator
Also, having a system alike can improve the last phase of your funnel: your ordering process. (Not everything is about the customer experience).
Therefore, our eCommerce solutions will relieve the burden of your inventory management. We can automate your invoices with an overview of product features and accurate pricing.
Additionally, configurators can flex key features across the customer journey. These can be aligned with your brand's core values.
Lastly, leading brands such as Tesla, Range Rover, Nike, and Ikea, are already accelerating their online sales with 3d configurators.
Will you take the next step to become a trendsetter? The top car brands in the world have already implemented their 3D Configurator (click here to check it out).